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Interface Engineering Alternative Credit Children's National Medical Center American Institute of Graphic Arts GoodBookery National Fish, Wildlife & Plants Climate Adaptation Strategy |
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Client | Interface Engineering Along with brand collateral, Allegro Design created a comprehensive letterhead package for Interface, consisting of business cards, letterhead, envelopes, note cards, note pads and fax form, as well as Interface's global entities. A visual standards guide pulls all of it, and more, together for clear communication of the brand internally in each office site. An updated logo and bold color scheme for business papers aligns with Interface's position as a leader in innovative building design. For the logo, the symbol was retained since it was still appropriate, as well as being a strong graphic. Allegro Design changed the typography and spacing proportions, as well as color scheme, for a more updated look that was also more readable than the previous logotype.
The visual standards guide provides information on logo usage, color palettes, fonts, letterhead set up and guidance on collateral design.
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